How does Google’s product review update impact websites?

Brampton Web Design

People search for information online, and Google ensures that they get the most relevant and helpful content for their queries.

Since its first update back in 2003, Google has been constantly updating its algorithms to return better search results to users.

In late-2021, the search engine released another change to its algorithm, which primarily focuses on product reviews. Although it’s not a core update, it still impacts eCommerce businesses significantly.

Product reviews are essential in the purchasing process. It helps buyers to get practical feedback on the product from another user.

And no industry is more influenced than eCommerce businesses online.

Google has relentlessly upgraded its services to incorporate more and more reviews on businesses. And as an eCommerce venture, you’ve to pay heed to this latest Google update.